/* SSE MARK — site design system */
:root{
  --ink:#0d0d0f;
  --ink-2:#17171b;
  --pink:#F20569;
  --pink-hot:#ff2e86;
  --pink-soft:#FEE7F1;
  --paper:#ffffff;
  --bg:#f7f7f9;
  --gray:#6b6b74;
  --gray-2:#a3a3ad;
  --line:#e6e6ea;
  --line-dark:#26262c;
  --radius:16px;
  --maxw:1120px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{
  font-family:'Segoe UI',system-ui,-apple-system,Helvetica,Arial,sans-serif;
  background:var(--paper);color:var(--ink);line-height:1.6;
  -webkit-font-smoothing:antialiased;
}
img{max-width:100%;display:block}
a{color:inherit}
.container{max-width:var(--maxw);margin:0 auto;padding:0 24px}

/* ---------- nav ---------- */
.nav{
  position:sticky;top:0;z-index:50;background:rgba(255,255,255,.92);
  backdrop-filter:blur(10px);border-bottom:1px solid var(--line);
}
.nav-inner{display:flex;align-items:center;justify-content:space-between;height:100px}
.nav-logo img{height:82px;width:auto}
.nav-links{display:flex;align-items:center;gap:30px;list-style:none}
.nav-links a{
  text-decoration:none;font-size:.92rem;font-weight:600;color:var(--ink);
  letter-spacing:.02em;transition:color .15s;
}
.nav-links a:not(.btn):hover{color:var(--pink)}
.nav-links a.active:not(.btn){color:var(--pink)}
.nav-links a.btn, .nav-links a.btn:hover, .nav-links a.btn.active{color:#fff}
.btn{
  display:inline-block;background:var(--ink);color:#fff;text-decoration:none;
  font-weight:800;font-size:.92rem;letter-spacing:.06em;text-transform:uppercase;
  padding:13px 28px;border-radius:11px;border:0;cursor:pointer;font-family:inherit;
  transition:background .18s, transform .12s;
}
.btn:hover{background:var(--pink)}
.btn:active{transform:scale(.97)}
.btn.pink{background:var(--pink)}
.btn.pink:hover{background:var(--pink-hot)}
.btn.ghost{background:transparent;border:2px solid #fff;color:#fff}
.btn.ghost:hover{background:#fff;color:var(--ink)}
.nav-burger{display:none;background:none;border:0;cursor:pointer;padding:8px}
.nav-burger span{display:block;width:24px;height:2.5px;background:var(--ink);margin:5px 0;border-radius:2px}
@media(max-width:840px){
  .nav-links{
    display:none;position:absolute;top:100px;left:0;right:0;background:#fff;
    flex-direction:column;align-items:flex-start;gap:0;border-bottom:1px solid var(--line);
    padding:8px 24px 18px;
  }
  .nav-links.open{display:flex}
  .nav-links li{width:100%}
  .nav-links a{display:block;padding:12px 0;font-size:1rem}
  .nav-links .btn{margin-top:8px}
  .nav-burger{display:block}
}

/* ---------- hero ---------- */
.hero{
  background:
    radial-gradient(1050px 640px at 88% 12%, rgba(242,5,105,.55), transparent 64%),
    radial-gradient(880px 540px at -8% 105%, rgba(242,5,105,.34), transparent 60%),
    var(--ink);
  color:#fff;overflow:hidden;position:relative;
}
.hero-inner{padding:104px 0 110px;max-width:820px}
.kicker{
  display:inline-block;font-size:.76rem;font-weight:800;letter-spacing:.18em;
  text-transform:uppercase;color:var(--pink-hot);margin-bottom:18px;
}
.hero h1{
  font-size:clamp(2.4rem,5.4vw,4.1rem);font-weight:800;line-height:1.08;
  letter-spacing:-.015em;
}
.hero h1 em{font-style:normal;color:var(--pink-hot)}
.hero p.lead{
  font-size:clamp(1rem,1.6vw,1.2rem);color:#c9c9d1;max-width:600px;margin:24px 0 36px;
}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap}
.hero-foot{
  border-top:1px solid var(--line-dark);color:var(--gray-2);
  font-size:.82rem;letter-spacing:.14em;text-transform:uppercase;
  padding:18px 0;
}
.hero-foot .container{display:flex;gap:28px;flex-wrap:wrap}

/* ---------- sections ---------- */
.section{padding:96px 0}
.section.tint{background:var(--bg)}
.section.dark{background:var(--ink);color:#fff}
.sec-kicker{
  font-size:.74rem;font-weight:800;letter-spacing:.18em;text-transform:uppercase;
  color:var(--pink);margin-bottom:14px;
}
.sec-title{
  font-size:clamp(1.7rem,3.4vw,2.5rem);font-weight:800;line-height:1.15;
  letter-spacing:-.01em;max-width:640px;
}
.sec-sub{color:var(--gray);max-width:620px;margin-top:16px;font-size:1.02rem}
.section.dark .sec-sub{color:#c9c9d1}

/* cards grid */
.grid{display:grid;gap:22px;margin-top:52px}
.grid.c3{grid-template-columns:repeat(3,1fr)}
.grid.c2{grid-template-columns:repeat(2,1fr)}
@media(max-width:900px){.grid.c3{grid-template-columns:repeat(2,1fr)}}
@media(max-width:620px){.grid.c3,.grid.c2{grid-template-columns:1fr}}
.tile{
  background:var(--paper);border:1px solid var(--line);border-radius:var(--radius);
  padding:30px 26px;transition:transform .18s, box-shadow .18s, border-color .18s;
}
.tile:hover{transform:translateY(-4px);box-shadow:0 14px 34px rgba(13,13,15,.09);border-color:#d6d6dd}
.tile .ico{
  width:46px;height:46px;border-radius:12px;background:var(--pink-soft);
  display:flex;align-items:center;justify-content:center;margin-bottom:18px;
  color:var(--pink);font-size:1.25rem;font-weight:800;
}
.tile h3{font-size:1.08rem;font-weight:800;margin-bottom:8px;letter-spacing:.01em}
.tile p{font-size:.92rem;color:var(--gray)}
.tile a.more{
  display:inline-block;margin-top:14px;font-size:.85rem;font-weight:700;
  color:var(--pink);text-decoration:none;
}
.tile a.more:hover{text-decoration:underline}

/* process steps */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;margin-top:52px;counter-reset:step}
@media(max-width:900px){.steps{grid-template-columns:repeat(2,1fr)}}
@media(max-width:560px){.steps{grid-template-columns:1fr}}
.step{
  background:var(--ink-2);border:1px solid var(--line-dark);border-radius:var(--radius);
  padding:28px 24px;position:relative;
}
.step .n{
  font-size:.78rem;font-weight:800;letter-spacing:.12em;color:var(--pink-hot);
  margin-bottom:12px;display:block;
}
.step h3{font-size:1.02rem;font-weight:800;margin-bottom:8px;color:#fff}
.step p{font-size:.88rem;color:#a9a9b2}

/* case study feature */
.case{
  border-radius:22px;overflow:hidden;margin-top:52px;
  background:
    radial-gradient(880px 540px at 100% 8%, rgba(242,5,105,.55), transparent 60%),
    var(--ink);
  color:#fff;display:grid;grid-template-columns:1.2fr .8fr;
}
@media(max-width:840px){.case{grid-template-columns:1fr}}
.case-body{padding:52px 48px}
@media(max-width:560px){.case-body{padding:36px 26px}}
.case-tag{
  display:inline-block;background:var(--pink);color:#fff;font-size:.68rem;
  font-weight:800;letter-spacing:.14em;border-radius:6px;padding:5px 10px;margin-bottom:18px;
}
.case h3{font-size:clamp(1.5rem,2.6vw,2.1rem);font-weight:800;line-height:1.15;margin-bottom:16px}
.case p{color:#c9c9d1;font-size:.98rem;max-width:520px}
.case-list{list-style:none;margin:22px 0 30px}
.case-list li{
  padding:9px 0 9px 30px;position:relative;font-size:.94rem;color:#e6e6ea;
}
.case-list li::before{
  content:"";position:absolute;left:0;top:16px;width:16px;height:3px;background:var(--pink);
}
.case-side{
  background:rgba(255,255,255,.04);border-left:1px solid var(--line-dark);
  display:flex;flex-direction:column;justify-content:center;gap:26px;padding:52px 44px;
}
@media(max-width:840px){.case-side{border-left:0;border-top:1px solid var(--line-dark)}}
.case-stat b{display:block;font-size:1.05rem;font-weight:800;color:#fff}
.case-stat span{font-size:.85rem;color:#a9a9b2}

/* checklist rows */
.check-rows{margin-top:40px;display:grid;gap:14px}
.check-row{
  display:flex;gap:16px;align-items:flex-start;background:var(--paper);
  border:1px solid var(--line);border-radius:13px;padding:18px 20px;
}
.check-row .tick{
  flex:none;width:26px;height:26px;border-radius:50%;background:var(--pink);
  color:#fff;font-size:.8rem;font-weight:800;display:flex;align-items:center;justify-content:center;
  margin-top:2px;
}
.check-row b{display:block;font-size:.98rem}
.check-row p{font-size:.88rem;color:var(--gray)}

/* CTA band */
.cta-band{
  background:
    radial-gradient(880px 520px at 15% 110%, rgba(242,5,105,.52), transparent 60%),
    var(--ink);
  color:#fff;text-align:center;padding:96px 24px;
}
.cta-band h2{font-size:clamp(1.8rem,3.6vw,2.7rem);font-weight:800;letter-spacing:-.01em}
.cta-band p{color:#c9c9d1;max-width:520px;margin:16px auto 34px}

/* ---------- footer ---------- */
footer.site{
  background:var(--ink);color:#a9a9b2;border-top:1px solid var(--line-dark);
  padding:56px 0 40px;font-size:.9rem;
}
.foot-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:40px}
@media(max-width:760px){.foot-grid{grid-template-columns:1fr}}
footer.site img{height:66px;width:auto;margin-bottom:16px}
footer.site h4{
  color:#fff;font-size:.78rem;font-weight:800;letter-spacing:.14em;
  text-transform:uppercase;margin-bottom:14px;
}
footer.site ul{list-style:none}
footer.site li{margin-bottom:9px}
footer.site a{color:#a9a9b2;text-decoration:none}
footer.site a:hover{color:var(--pink-hot)}
.foot-bottom{
  border-top:1px solid var(--line-dark);margin-top:44px;padding-top:22px;
  font-size:.78rem;display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;
}

/* ---------- forms (intake / onboarding) ---------- */
.form-card{
  background:var(--paper);border:1px solid var(--line);border-radius:var(--radius);
  padding:30px 28px;margin-top:26px;box-shadow:0 1px 3px rgba(13,13,15,.04);
}
.form-card.hidden{display:none}
.fsec-head{display:flex;align-items:baseline;gap:12px;border-bottom:1px solid var(--line);padding-bottom:12px;margin-bottom:6px}
.fsec-num{font-weight:800;color:var(--pink);font-size:.85rem;letter-spacing:.1em;min-width:2.2em}
.fsec-head h2{font-size:1.1rem;font-weight:800;letter-spacing:.05em;text-transform:uppercase}
.fsec-sub{font-size:.86rem;color:var(--gray);margin:8px 0 14px}
.field{margin-top:18px}
label.f-label{display:block;font-weight:600;font-size:.92rem;margin-bottom:6px}
.req{color:var(--pink);font-weight:700}
.hint{font-weight:400;color:var(--gray);font-size:.8rem;display:block;margin-top:2px}
input[type=text],input[type=email],input[type=tel],input[type=url],input[type=date],input[type=password],select,textarea{
  width:100%;padding:11px 12px;border:1.5px solid var(--line);border-radius:9px;
  font:inherit;font-size:.95rem;background:#fff;color:var(--ink);
  transition:border-color .15s, box-shadow .15s;
}
textarea{min-height:96px;resize:vertical}
input:focus,select:focus,textarea:focus{outline:none;border-color:var(--pink);box-shadow:0 0 0 3px var(--pink-soft)}
.grid2{display:grid;grid-template-columns:1fr 1fr;gap:14px 16px}
@media(max-width:560px){.grid2{grid-template-columns:1fr}}
.choices{display:grid;grid-template-columns:repeat(auto-fill,minmax(200px,1fr));gap:9px;margin-top:8px}
.choices.tight{grid-template-columns:repeat(auto-fill,minmax(150px,1fr))}
.choice{
  display:flex;align-items:center;gap:9px;border:1.5px solid var(--line);border-radius:9px;
  padding:10px 12px;cursor:pointer;font-size:.9rem;background:#fff;user-select:none;
  transition:border-color .15s, background .15s;
}
.choice:hover{border-color:#c9c9d1}
.choice input{accent-color:var(--pink);width:17px;height:17px;flex:none;cursor:pointer}
.choice:has(input:checked){border-color:var(--pink);background:var(--pink-soft)}
.radio-row{display:flex;flex-wrap:wrap;gap:9px;margin-top:8px}
.radio-row .choice{flex:0 0 auto}
input[type=file]{
  width:100%;padding:10px;border:1.5px dashed var(--line);border-radius:9px;
  background:#fafafb;font-size:.88rem;color:var(--gray);
}
input[type=file]::file-selector-button{
  background:var(--ink);color:#fff;border:0;border-radius:7px;
  padding:8px 14px;margin-right:12px;font-weight:600;cursor:pointer;font-size:.85rem;
}
.secure-area{margin-top:22px;border:1.5px solid var(--pink);border-radius:11px;padding:18px 16px 14px;background:#fffafc}
.secure-head{display:flex;align-items:center;gap:10px;flex-wrap:wrap;margin-bottom:6px}
.secure-head h3{font-size:1rem;font-weight:800;letter-spacing:.03em}
.secure-badge{background:var(--pink);color:#fff;font-size:.68rem;font-weight:800;letter-spacing:.08em;border-radius:6px;padding:4px 8px}
.secure-note{font-size:.85rem;color:var(--gray);margin-bottom:6px}
.secure-fine{font-size:.78rem;color:var(--gray);margin-top:10px}
.cred-group{margin-top:12px}
.cred-title{font-size:.82rem;font-weight:700;margin-bottom:6px;letter-spacing:.02em}
.cred-row{display:grid;grid-template-columns:1fr 1fr 1fr;gap:10px}
@media(max-width:560px){.cred-row{grid-template-columns:1fr}}
.cred-row input{font-size:.88rem}
.secure-area textarea.cred{min-height:76px;font-size:.88rem}
.submit-row{margin-top:30px;text-align:center}
.submit-row p{font-size:.8rem;color:var(--gray);margin-top:12px}
.sr-hide{position:absolute;left:-9999px;top:-9999px}

/* page hero (inner pages) */
.page-hero{
  background:
    radial-gradient(880px 500px at 90% 0%, rgba(242,5,105,.5), transparent 64%),
    var(--ink);
  color:#fff;padding:84px 0 72px;
}
.page-hero h1{font-size:clamp(2rem,4.2vw,3.1rem);font-weight:800;letter-spacing:-.012em;line-height:1.1}
.page-hero h1 em{font-style:normal;color:var(--pink-hot)}
.page-hero p{color:#c9c9d1;max-width:600px;margin-top:18px;font-size:1.05rem}

/* reveal animation */
.rv{opacity:0;transform:translateY(18px);transition:opacity .6s ease, transform .6s ease}
.rv.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.rv{opacity:1;transform:none;transition:none}}